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1 build up
inf 1. нагнетать (атмосферу); нарастать, наращивать; укреплятьThere was nothing to cause alarm, but the atmosphere was being cleverly built up.
The noise built up until Mary couldn’t stand it any longer.
2. раскрутить (создать имя); раздуть (значимость, популярность)Being a cop means building up trust with the people on the streets.
He’s only an average performer, but the critics have built him up to be a star of television.
The singer has been built up into a great success.
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2 build up
phrvi infmlThe singer has been built up into a great success — Этот певец стал знаменитым, благодаря шумной рекламе
Don't build up me too much. I'm really not that talented — Не надо меня расхваливать. Не такой уж я талантливый
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